Hayfield Manor. Aro Digital Strategy Client

Hayfield Manor

Cork, Ireland

Reduced 3rd party commission fees by forging a powerful digital marketing campaign.


To launch a website focused on driving direct bookings through the hotel’s official platform. To create a successful digital strategy using email marketing, Facebook advertising, Google search and display advertising.
Launch Site Aró Digital Strategy


5-Star Luxury Manor Hotel With Gardens


88 Rooms


Design | Strategy | Marketing | Email | PPC | Booking Engine | Facebook | Google Hotel Ads


The website triumphantly promotes Hayfield Manor's brand in luxe gold hues, catering for mobile and desktop users alike. The dynamism of elements while scrolling through the website highlights key elements of the business and draws the eye to the appropriate call to actions. The simple full screen menu layout directs users to the key areas of the website and the Aró booking engine.

The comprehensive digital strategy protects the brand by communicating the book direct benefits across all channels, including email marketing, brand advertising, Facebook ads and Google Hotel Ads. Careful optimisation ensures a good Return On Ad Spend (ROAS) across all paid channels, while driving qualified traffic to the hotel's own booking engine, ensuring bookings are captured more cheaply. 

Are you interested in Aró Digital Marketing solutions? Please feel free to contact us with your enquiry and we will be delighted to assist you:


The Results

Revenue Doubled

Over A 5-Year Period


Top Results On Mobile & Desktop

Record Bookings

After New Site Launch


ROAS On PPC Campaigns

Hayfield Manor 800 450