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White Sand Villas

Paje, Tanzania

Improved website engagement with a bespoke design that incorporated special offers successfully

THE CHALLENGE

The old website design didn't reflect the true brand identity and was difficult to navigate, with long scrolling required and information poorly presented. The new website would need to be a contemporary design that wouldn't date quickly and new functionality was required to easily showcase seasonal offers.
Launch Site Aró Digital Strategy

Profile

Eco-luxury Relais & Chateaux resort in Zanzibar

Capacity

11 Villas

Service

Website Design

THE SOLUTION

The crisp new design used a fresh white & turquoise scheme to evoke the natural tranquility of the resort's beach location. 

The resort offers many diverse experiences and the full page menu allows for easy navigation of these, whether the user is interested in a couple's holiday or a family adventure.

Key areas of the website gently direct users to learn more about the property and discover special offers and discounts that would increase clicks to the booking engine. 


The Results

OVER 6X

Faster on Mobile

IMPROVED

Navigation & Engagement

SPECIAL OFFERS

Made more prominent

SIMPLE MANAGEMENT

Superior CMS platform

White Sands