Titanic Liverpool 1673

Titanic Hotel Liverpool

Liverpool, United Kingdom

Increased the hotel’s online visibility and organic traffic with digital marketing & SEO tactics.

THE CHALLENGE

To launch a website for this new city icon, created from a renovated warehouse in Liverpool's docklands. To support the hotel’s book direct strategy with business consultancy, brand PPC, digital marketing and SEO strategies.
Launch Site Aró Digital Strategy

Profile

4-Star Hotel In Liverpool City Center

Capacity

153 Rooms

Service

Design | Strategy | Marketing | PPC

THE SOLUTIONS

The design process focused on creating a bespoke website that matches the hotel’s unique character and history. 
 
The booking panel takes a prominent position in the top right corner of the site with the ‘check availability’ function accessible on all pages. 
 
With a high number of specials featured on the site, the offers section is well-structured where users can easily filter options. The page is geared towards conversion and the booking button is highlighted prominently. 
 
The accommodation page gives an instant overview of the available options - seamlessly incorporating video and photo content. 
 
A dedicated wedding section highlights the hotel’s unique venues and unparalleled banqueting service. 
We trust Aró to handle our PPC campaigns for our hotels because we were thrilled with results the highly skilled digital marketing team have delivered to date. We knew that their SEO experts would work closely with the PPC team to optimise the changes to our strategy and a quarter of the increase in our revenue last year is due to the PPC campaigns alone.

Claire Horan

Sales & Marketing, Harcourt Developments

The Results

BESPOKE

Website Design

IMPROVED

Mobile Experience

INCREASED

Conversion Rate

OPTIMISED

Special Offers

T