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Titanic Hotel Belfast

Belfast, Northern Ireland

Successfully built an online presence for a new hotel

THE CHALLENGE

The Titanic Hotel Belfast was a new hotel and so the online strategy needed to increase brand awareness, while the new website needed to seduce browsers into booking.
Launch Site Aró Digital Strategy

Profile

4 star boutique hotel situated in Belfast's Titanic Quarter, opened in 2017

Capacity

119 Rooms

Service

Design | Booking Engine | SEO | PPC | Strategy | Email | Google Hotel Ads

THE SOLUTIONS

The website reflects the impressive nautical history of the building, formerly Harland & Wolff offices, the builders of the Titanic. 

Combining Google Brand PPC, Bing Brand PPC and Google Hotel Ads, a healthy portion of bookings that would have gone to OTAs are captured by their official website at a cheaper cost per acquisition.

A comprehensive SEO strategy has ensured good visibility in search engine results pages. 

Check out the hotel's sister property, Titanic Hotel Liverpool, which Aró also designed.


Are you interested in Aró Digital Marketing solutions? Please feel free to contact us with your enquiry and we will be delighted to assist you:

CONTACT US

The Results

21:1

Google Brand PPC Retrun On Ad Spend (ROAS)

12:1

Google Hotel Ads ROAS

23:1

Bing Brand PPC ROAS

Titanic Hotel Belfast room(800)